One of the largest CHR's in the country has made a deal with Cingular wireless to deliver their audio to subscribers' cell phones. Subscribers can also get downloads of special podcasts of artist interviews, plus get a signal sent to their phone 15-minutes before their favorite song is set to play.
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The station, Z100, is owned by Clear Channel which says it will make similar deals with other stations in the coming months. The stations get very little of the roughly $4 monthly fee--most of it goes to Cingular. But, it's a way to get the station in the minds of listeners in a mobile way.