I've been quiet for awhile. A couple of reasons. The first is because I've been working on revising a paper that I've been writing with Francesca Dillmann-Carpentier for a long time. And I mean a LONG TIME.
It's a paper about the impact of tempo and genre of music on physiological arousal. As always, it's a much better paper after we responded to the criticism and concerns of the reviewers. But...it took a long time. It's back in there hands, now. We'll wait and see if they like the improvements we've made.
Although I've gotten better at it...I have never been good a just "writing a little bit here and there, whenever I have a chance." So, toward the end of the revision process...it kind of monopolized all my time.
Antoher thing that took up some time is that I was called to JURY DUTY on Tuesday! I was "on call" all month. I'd have to call every night and see if they needed me. Juror 729. It was almost the end of the month...and then my number came up. I went into the justice building at 8am.
Went through the voir dire process and then about 3 hours later I...wasn't selected as one of the six. Although I'm glad to have seen the process, and reminded of how great a country we live in...flaws and all, that 3 hours set me quite far behind on other stuff.
One of the things I had to catch up on was reading Seungjo Lee's dissertation! Congratulations to Seungjo Lee, Ph.D.!!! He applied motivation activation to discrete emotion processing. It was a very impressive document...and you should be looking for excerpts from it at conferences to come!
I'm also now behind the 8-ball with lots of work on a grant application that's due March 8!
So, might be a while before I check back in again.
Wednesday, February 28, 2007
Monday, February 19, 2007
Grammy Red Carpet Humor
One of the best things about being a professor is when favorite students keep in touch after they graduate.
When I was on the faculty at the Telecommunications and Film Dept. at the University of Alabama, I was also the faculty advisor for the student radio station, WVUA-FM.
In that role, I met Demitri Ravanos. He was the promotions director for the station...and eventually took Audience Analysis and Marketing & Promotions with me. He has kept in touch since he graduated...and since I moved to IU.
He's a part of a morning show (#1 in the male demo...or so he claims) at 96 Rock in Raleigh NC. I appreciate his emails keeping me--and other 'Bama friends--updated on what he's doing in his life and his career.
Now, the other day...here's the email he sent us:
Howdy friends,
Today I want to share with you the hilarity of Rhett and Link. These
are two college students from Raleigh that we sent to the Grammys in
LA to be 96 Rock's official correspondents. All we provided were
plane tickets and a hotel room. Everything they did on ther own.
I whole-heartedly believe that these guys have the talent and
motivation to be famous for what they do. I hope Conan, Letterman, or
the Daily Show see this and give these guys a break. Enjoy their grammy video:
Go check it out!
I couldn't agree more.
My favorite part...the look on Al Jarreau's face.
Let me know what your favorite part was.
When I was on the faculty at the Telecommunications and Film Dept. at the University of Alabama, I was also the faculty advisor for the student radio station, WVUA-FM.
In that role, I met Demitri Ravanos. He was the promotions director for the station...and eventually took Audience Analysis and Marketing & Promotions with me. He has kept in touch since he graduated...and since I moved to IU.
He's a part of a morning show (#1 in the male demo...or so he claims) at 96 Rock in Raleigh NC. I appreciate his emails keeping me--and other 'Bama friends--updated on what he's doing in his life and his career.
Now, the other day...here's the email he sent us:
Howdy friends,
Today I want to share with you the hilarity of Rhett and Link. These
are two college students from Raleigh that we sent to the Grammys in
LA to be 96 Rock's official correspondents. All we provided were
plane tickets and a hotel room. Everything they did on ther own.
I whole-heartedly believe that these guys have the talent and
motivation to be famous for what they do. I hope Conan, Letterman, or
the Daily Show see this and give these guys a break. Enjoy their grammy video:
Go check it out!
I couldn't agree more.
My favorite part...the look on Al Jarreau's face.
Let me know what your favorite part was.
Thursday, February 15, 2007
Ice, Ice Baby
It was a weird week for us here in Bloomington.
After a pretty mild winter so far...there was a big sleet storm that came through on Tuesday.
Power transformers blowing up in my neighborhood...we lost electricity two days in a row!
And travel was trecherous!
So, IU closed until noon on Wednesday (the first time since 1996).
But, now that the sun is shining, it's quite beautiful.
Check it out!
Wednesday, February 14, 2007
Results of Super Bowl Ad effectiveness
I know that we're more than a week removed from it...but things have been a little busy here at IU-Bloomington.
In fact, it's taken an ice storm to close the University (at least until noon today!) for me to find time to post this.
Another excellent bit of Super Bowl Advertising Research Done by the folks at Media Post and The Center for Media Research (you should really subscribe to their email newsletter!!)
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In fact, it's taken an ice storm to close the University (at least until noon today!) for me to find time to post this.
Another excellent bit of Super Bowl Advertising Research Done by the folks at Media Post and The Center for Media Research (you should really subscribe to their email newsletter!!)
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| Ad Rankings For Your Super Bowl File | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| by Jack Loechner, Monday, Feb 12, 2007 8:30 AM ET | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Ad Rankings For Your Super Bowl File If you missed the complete ad review, or real time reactions to the ads by USA Today, here's a data summary to close out the season. In addition, there's a link at the conclusion of this Brief to view each of the ads individually, for which advertisers paid up to $2.6 million for a 30-second spot. USA TODAY assembled 238 adult volunteers in Houston and McLean, Va., and electronically charted their second-by-second reactions to ads during the Super Bowl. Opinions Unlimited and Shugoll Research chose the volunteers, who used handheld meters to register how much they liked each ad, and a computer continuously averaged the scores. The scores shown in the chart are the highest average for each ad.
And, how did the (some of) the advertisers fair with regard to market share of web visits on Super Bowl Sunday... The advertiser websites with the largest increases in market share of visits on Super Bowl Sunday versus Feb 3, 2007 were:
Note - the data is based on the daily market share of visits, which is the percentage of traffic, comparing February 4, 2007 visits versus February 3, 2007 visits among all US Internet users from the Hitwise sample of 10 million US Internet users Please go here to view each of the ads individually | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Wednesday, February 07, 2007
Another big year for IU Telecom @ ICA
IU Dept. of Telecommunications Research Accepted for Presentation at International Communications Association Annual Meeting in
Betsi Grabe receives Top Faculty Paper Award in Visual Studies Division.
Faculty and graduate student work includes 19 papers spanning 6 divisions.
Information Systems Division
James Angelini-- Remembering the typical or the atypical? An examination of memory of gendered sports broadcasts.
Julie Fox, Volkan Sahin, Ashley Sanders-Jackson, Brian Wilson, Glory Koloen & Ya Gao--
No joke: A motivated cognition study of viewing The Daily Show and network TV news.
Betsi Grabe, Rasha Kamhawi & Narine Yegiyan-- Informing citizens: How people with different levels of education process television, newspapers, and web news.
Satoko Kurita, Sungkyoung Lee, P. Gayle Nadorff, & Annie Lang-- YO-MAM! Validating a measure for assessing individual differences in motivational activation in children.
Satoko Kurita, Robert F. Potter & Annie Lang-- Is shorter better? MiniMAM: Developing a short version of the Motivation Activation Measure.
Sungkyoung Lee & Robert F. Potter-- Effect of emotion in processing words presented in radio advertisements.
P. Gayle Nadorff, Sungkyoung Lee, Madhuja Banerjee, & Annie Lang-- The human face specificity for visual processing of human and human-like animal cartoons.
Robert F. Potter & Sojung Kim--Does priming a focus on advertising impact perceptions of increased commercial clutter?
Zheng Wang--The method is the message: Dynamic signal detection theory and its use in analyzing recognition memory of mediated information.
Law & Policy Division
Sung Wook Ji--Piracy impact on the theatrical movie industry.
Jung Seok Kang--Institutional determinants of the structure of the daily newspaper industry: A cross-country study.
Mike McGregor-- Unheard voices: Public comment and FCC policy making.
Mass Communications Division
Walter Gantz & Nancy Schwartz--Food advertising likely to be seen by children: Incorporating viewing patterns in content analyses of non-programming content.
Walter Gantz & Zheng Wang--Health content in local television news: A current appraisal
Betsi Grabe-- Presenting panelist on session Future Directions in Television News Research.
Rasha Kamhawi & Betsi Grabe--Why women are not watching: Gender differences in responding to negative, positive, and valence ambiguous TV news.
Political Communications Division
Jung Seok Kang--Economics of newspapers’ presidential endorsement decisions: Evidence for endogenous product-type choices of media firms.
Visual Studies Division
Betsi Grabe-- The liberal bias accusation against journalism: Contradictory evidence from a visual perspective. (Top Paper Award)
Conference Theme Session
Mark Deuze--Presenting panelist on the conference-wide theme session Creating Communication: Content, Control, Critique.
Tuesday, February 06, 2007
Go Colts! Some quick reflections on Super Bowl 41
It's been a couple of good years for me in the Super Bowl arena.
Last year it was two of my favorite teams going head to head, and I couldn't lose.
It would either be the Seahawks or the Steelers. (Of course, the team of my birthplace won!)
And now...this year, my HOMETOWN TEAM won.
Congratulations to the Indianapolis Colts!
Like many in Bloomington, we congregated around a neighbor's big screen TV.
Nothing like watching men kiss each other unwittengly due to their craving of a Snickers Bar on a 54-inch screen...and then rip out chest hair. Actually, I thought it was a bad year for creativity in the ads. See them all here. But, I digress...
The games was, of course, a ratings boon for midwest TV stations and across the country.
In single-digit temperatures last night, the team was welcomed back to Indy with a congratulatory parade.
Happy for Peyton Manning and for Tony Dungy...
Last year it was two of my favorite teams going head to head, and I couldn't lose.
It would either be the Seahawks or the Steelers. (Of course, the team of my birthplace won!)
And now...this year, my HOMETOWN TEAM won.
Congratulations to the Indianapolis Colts!
Like many in Bloomington, we congregated around a neighbor's big screen TV.
Nothing like watching men kiss each other unwittengly due to their craving of a Snickers Bar on a 54-inch screen...and then rip out chest hair. Actually, I thought it was a bad year for creativity in the ads. See them all here. But, I digress...
The games was, of course, a ratings boon for midwest TV stations and across the country.
In single-digit temperatures last night, the team was welcomed back to Indy with a congratulatory parade.
Happy for Peyton Manning and for Tony Dungy...
Saturday, February 03, 2007
Dirty Job promoted with Toilet Paper
I just found an interesting new blog. It's the MIT Advertising Lab blog. Although, its "affiliation" is due to the host being an MIT graduate.
While poking around on it, I found this posting about a unique way one of my favorite shows, Dirty Jobs, is promoting itself in Sweden.
Less than 36 hours until the Super Bowl!
While poking around on it, I found this posting about a unique way one of my favorite shows, Dirty Jobs, is promoting itself in Sweden.
Less than 36 hours until the Super Bowl!
Thursday, February 01, 2007
Boston Bomb Scare=Another Promotion Gone Bad
Recently I've been posting on a radio promotion gone wrong (see here and here).
Well, check out another example. This time (thank goodness) without any fatalities but what surely inconvenienced thousands of people in Boston. Be sure to watch the video link if you've got a high-speed connection.
Incredible. Could it be that our cluttered advertising environment has led to situations where marketers lose their common sense in desperate attempts to cut through?
One nationally syndicated disk jockey thinks so, check it what Mancow thinks here.
Well, check out another example. This time (thank goodness) without any fatalities but what surely inconvenienced thousands of people in Boston. Be sure to watch the video link if you've got a high-speed connection.
Incredible. Could it be that our cluttered advertising environment has led to situations where marketers lose their common sense in desperate attempts to cut through?
One nationally syndicated disk jockey thinks so, check it what Mancow thinks here.
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